A Shopping Cart For Car Dealers... Tour Step 2

A Comfortable Experience

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Just as when they arrive in your showroom, a consumer seeking to buy online will need a moment to become oriented.  That initial first impression is crucial!

Just as the best dealers don't take a consumer in the showroom and immediately begin to pencil a deal until they have built rapport and comfort, the Ai-Dealer shopping cart ecommerce system makes it comfortable for the consumer to understand you as a dealership, set up their own account, convey to you what they are interested in and why and so on.

The navigation is intuitive so those consumers with very direct personalities can get right into the process, yet those less familiar with technology or those who are more social in nature can take their time to explore and get comfortable.  Either way, the entire system is built around Nickelsen Partner's best practice called Showroom Efficiency.  In technical terms, it results in a "Persuasion Architecture" and is specifically designed to convey and build trust and confidence in the process and dealership.

Consumers buy from people they trust and it is no different online.

When they are ready, the online consumer is able to proceed through the intuitive process to:

• Complete their credit
• Tailor their financing alternatives to their needs
• Input their trade-in information
• Explore what rebates are available to them
• Shop for Accessories, Extended Service Contracts, Insurances and Protections
• Finalize their deal with Taxes, Title and Fees

Simple, easy and complete.  Better yet, there is no charge except when it works.

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